Subject: Design II

Scientific Area:



80 Hours

Number of ECTS:




Overall objectives:

1 - advanced perception, drawing, and craftmanship skills in product design.
2 - basic product design by approaching handheld scale, low complexity household objects.
3 - Concepts of usability, ergonomics, suitability to human use, and user comfort.
4 - Concepts of design for manufacturing theory and economical product design.
5 - 3-dimensional solid analog modeling with a focus on precise replication of proportion, geometry, and detailing based on 2-dimensional analytical drawings.
6 - Analog solid modeling: rapid prototyping techniques with EPS foam.
7 - Introduction to product detailing: detail design techniques with EPS foam.
8 - Replication of solid model details through precise analytical orthographic and isometric drawings.


1 - Relationship between structure and form.
2 - Introduction to morphology - Decoding product forms through structural detailing.
3 - Factors impacting usability, human comfort, and safety in product design.
4 - Design for manufacturing: efficient and economical usage of materials.
5 - Product form optimization: ergonomics and user experience.
6 - Product packaging: design considerations for robustness, transportation, protection, graphical communication.
7 - Fundamentals of structural packaging design.
8 - Tools and techniques for EPS foam modeling.


K. Henry , 2012 , Drawing for Product Designers (Portfolio Skills: Product Design) ,
R. Steur, E. Eissen , 2011 , Sketching: The Basics ,
J. Kahane , 2015 , The Form of Design: Deciphering the Language of Mass Produced Objects ,
A. Milton , 2013 , Research Methods for Product Design (Portfolio Skills Product Design) ,
B. 5. Hallgrimsson , 2012 , Prototyping and Modelmaking for Product Design (Portfolio Skills) ,
S. Hall , 2012 , This Means This, This Means That: A User's Guide to Semiotics- 2nd Edition ,

Assesssment methods and criteria:

Classification Type: Quantitativa (0-20)

Evaluation Methodology:
This CU adopts the Evaluation Model 'C'. The CU will consist of two main evaluation components: continuous assessment: Works / participation / presence (20%) and design practice: 2 projects every 40%.This CU being more practical in nature, as part of the continuous evaluation component, students are regularly expected to observe lab demonstrations of tools and techniques and evidence application of these inputs through constant development of their design projects. During the Design Project and practical phase of the CU, the students are expected to present the progress in the project evaluation stages apart from regular studio discussions. Each evaluation stage of the project will carry a weightage with respect to the final project marking. Students will be judged on drawing, composition, perception, modeling and craftmanship skills. On each evaluation event students will be asked to present their project output, and presentation skills will also impact the project evaluation.

Subject Leader:

Shujoy Chakraborty