Subject: Business Internationalization
Number of ECTS:
1 - Understand the theoretical concepts and instruments needed to formulate, implement, and change a strategy in the international market.
2 - Understand the importance of the environment in the formulation, implementation and change of strategy.
3 - Understand the different approaches to international business expansion.
4 - Have autonomy to plan your learning processes to advance your knowledge in this area of study.
1 - Strategic management from the perspective of the resource school
2 - Globalization and international business: the international environment
3 - Assessment and selection of international markets
4 - International business strategy
5 - Emerging Theories of Internationalization
6 - Strategies for entry into international business
Daniels, John D., Radebaugh, Lee H. & Sullivan, Daniel, P. , 2018 , International Business: Environment and Operations , London: Pearson
Grant, Robert , 2019 , Contemporary Strategy Analysis , Chichester: Wiley
Lasserre, Philippe , 2017 , Global Strategic Management , Basingstoke: Palgrave Macmillan
vários , International Business Review ,
vários , Journal of International Business Studies ,
vários , Journal of World Business ,
vários , Journal of International Management ,
vários , International Marketing Review ,
vários , The Academy of Management Review ,
vários , Global Strategy Journal ,
Assesssment methods and criteria:
Classification Type: Quantitativa (0-20)
The teaching-learning methodologies adopted are intended to facilitate students' learning and acquisition of skills. The following comprise teaching-learningmethodologies adopted: − Exhibitions to present the theoretical frameworks of reference − Participatory with analysis and discussion of real case studies and relevant scientific articles − Active with group work (adopted in the context of periodic evaluation) Regarding the type of assessment adopted in the business internationalization curricular unit, it is periodic and combines two assessment instruments: twogroup assignments (with a weight of 70% in the final grade) and an individual test (with a weight of 30% in the grade Final). The group work comprises a critical analysis of a specific case of internationalization and an appreciation and theoretical framework of a relevant scientificarticle. The individual test is aims to assess the general understanding of the curricular unit contents.